The evidence
Conformity: when everyone else gives the wrong answer
The answer is in front of your eyes. Everyone else in the room has just said something different, one after another, and now it is your turn.

Conformity
Going along with a unanimous group’s answer even when your own eyes tell you it is wrong.
What the study found
In Asch’s line-matching experiments, male college students facing a unanimous wrong majority went along on about a third of critical trials: 37% in the 1956 report on 123 students, against almost no errors when judging alone. In the 1951 report on 50 students, a quarter never went along, so about three in four did at least once.
Source: Asch, S. E. (1956). Studies of independence and conformity: I. A minority of one against a unanimous majority. Psychological Monographs: General and Applied 70(9, Whole No. 416), 1-70. doi.org/10.1037/h0093718
How to read this
These are the answers of particular people, asked in a particular way, at a particular time. A share of people is not a verdict: it tells you what they answered, not what is right.
Where the game asks it
The Reconstruction (When should you obey?), The Review (What would change your mind?). The game’s versions with family, age, consent and combined pressures are new comparisons written for it. They are not copies of the experiments, and no population percentages are claimed for them.
Play The Reconstruction Free. No account. Your place is saved on your device.
More evidence
- The trolley problem: what people actually answer
- The framing effect: lives saved or lives lost
- The identifiable victim effect: one voice against many
- In-group favouritism: your people first
- The ultimatum game: would you refuse an unfair offer?
- The dictator game: what people give when nobody can refuse
- Third-party punishment: paying to punish a stranger
- Omission bias: the harm you cause and the harm you allow
- Obedience to authority: the Milgram experiments
- Anchoring: the number you saw first
- Base-rate neglect: what a positive test really means
- The sunk cost effect: finishing what should be stopped
- The default effect: when doing nothing is the choice